Tuesday, May 15, 2012

Twitter Marketing Tools [Top 3]

Twitter can be a great way to market your products and services to your target audience but it's more effective to use Twitter marketing tools to help you get your message out to the world. Here are a few tips that will guide you in your journey to exploring Twitter and using it for social media marketing online.

Learn the basics of Twitter before venturing into use of marketing tools

Marketing tools can help you but they can also hinder you if you haven't taken the time to do the following: * learn the basics of twitter * learn the basics of marketing on twitter * learn the basics of the specific marketing tool you are using to market on Twitter Make sure to set aside a few minutes of time each day to learn how to use the Twitter and the tools that you will be using. If a tool you use has training webinars or videos, watch them to get the best usage.

Marketing with Twitter can be done more effectively with tools

If you are the one in charge of marketing for yourself or your business then using certain tools will help you with your Twitter marketing efforts. The main reason for using tools would be to help

  • grow your network consisting of those who are potential clients or customers
  • provide your network with updates about your business
  • present your network with solutions to the problems that they are facing thus positioning yourself as the credible expert

Twitter marketing tools will allow you to automate some of your effort thereby saving time for other activities and track your results as many tools have analytics so that you can measure the effectiveness of your online actions

Keep your Twitter marketing tools to a minimum

Just as not knowing the basics of twitter, twitter marketing, and twitter marketing tools can slow you down so can using too many tools. When starting out it is best to keep the number of tools you use to help market on Twitter to a bare minimum especially to learn how they work and once you get the hang of using them. You may notice that 1 tool fills in a need that another tool is missing and decide to combine the use of tools together to achieve a certain goal. Just make certain not to over-complicate things by using more tools than what is necessary.

My top 3 essential Twitter marketing tools

Without further ado, the tools that I use most often to help with marketing on Twitter are:  

Timely.is - this tools is helpful for scheduling your Twitter posts and sending them out at the optimal time when your audience is most responsive. Your posts are published when they will have the most impact, increasing the likelihood for retweets, mentions, and followers.  

 

Hootsuite Twitter Marketing Tool

Hootsuite - this tool is more like a social media management tool to help you manage your social media profile such as Google+, Facebook, LinkedIn, in addition to Twitter.

 

 

Twitter Marketing Tool TweetAdder

TweetAdder - this tool is used for automated Twitter marketing and promotion which helps you find like-minded Twitter followers and automate Twitter posts, manage multiple Twitter accounts, auto-follow/unfollow, and so much more...

In essence, Twitter is one of the top social networks and when used effectively (and in conjunction with quality tools) your marketing efforts will be greatly rewarded. Comment in the section below to let me know what your favorite Twitter marketing tool is.

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